Yes, We Will Have No Bananas
By DAN KOEPPEL
ONCE you become accustomed to gas at $4 a gallon, brace yourself for the next shocking retail threshold: bananas reaching $1 a pound. At that price, Americans may stop thinking of bananas as a cheap staple, and then a strategy that has served the big banana companies for more than a century — enabling them to turn an exotic, tropical fruit into an everyday favorite — will begin to unravel.
…Americans eat as many bananas as apples and oranges combined, which is especially amazing when you consider that not so long ago, bananas were virtually unknown here. They became a staple only after the men who in the late 19th century founded the United Fruit Company (today’s Chiquita) figured out how to get bananas to American tables quickly — by clearing rainforest in Latin America, building railroads and communication networks and inventing refrigeration techniques to control ripening.
….In recent years, American consumers have begun seeing the benefits — to health, to the economy and to the environment — of buying foods that are grown close to our homes. Getting used to life without bananas will take some adjustment. What other fruit can you slice onto your breakfast cereal?
But bananas have always been an emblem of a long-distance food chain. Perhaps it’s time we recognize bananas for what they are: an exotic fruit that, some day soon, may slip beyond our reach
What’s Your Foodprint?
Are you re localizing your food habits and diet? What foods/fruits have you weaned yourself off of lately?
Our little motto that we strive to eat by “if it’s not growing in my backyard then it ain’t local.”